In this talk you’ll learn:
– What is e-commerce live streaming and why is it so effective
– Typical viewer demographics
– Which industries are finding the most success with e-commerce livestreaming
– Alibaba’s Taobao Livestreaming vs. WeChat Livestreaming
– How and why you should collaborate with e-commerce livestreaming influencers
– Content best practices and case studies
This is the networking time and a chance to get Ashley’s autograph on her book “Unlocking the World’s Largest E-Market: A Guide to Selling on Chinese Social Media”, which is the Amazon’s bestseller. ALL-In & VIP registrations include the complimentary copy of the book.