David Nottingham leads iPinYou’s European expansion with the goal of creating synergies between European and Chinese digital media landscape. With over 10 years of digital marketing experience in Europe. With established breadth of digital marketing experience and solid background in serving various multinational clients, he has an in-depth understanding of the complexity programmatic targeting required to run affective campaigns in Europe and China. iPinYou’s launched its European operation in 2018 and in this time has worked closely with global media agencies and brands to provide a transparent and platform focused approach to digital paid media advertising in China. With access to over 32 billion bid requests each day in China, David and the iPinYou team have introduced the full breadth of China’s unique Media landscape, data targeting partners and brand safety vendors. With more companies offering access to the digital advertising in China the iPinYou team are helping to educate marketers on how to increase their campaign success and ROI in the worlds fastest growing economy.